We produced a series of user generated content for Dubai Tourism that captured the challenges faced by the influencers starting with their planning phase right through their experience in Dubai. They attempted to do 8 activities including but not limited to shopping during DSS, visiting Dubai's iconic landmarks as well as parks and resorts.
Job: Dubai 3K Challenge
Client: Dubai Tourism
Creative Director: Hattie Bowering
Director: Jac Mulder
Distribution: All Media, inc. Events, Exhibitions, Online, Social